Lindsay Lohan- Lessons in PR

(Image via HuffingtonPost.com)

We first met Lindsay Lohan as the plucky red-head in the “Parent Trap,” a young girl so full of talent it was hard to imagine she would ever be unemployed in the acting world.  Fast forward ten years and you see Lindsay Lohan, the platinum blonde, orange faced socialite whose legal woes have made the press much more often than her acting roles.

In March of 2011, Platform Magazine compiled a list of the public relations flubs that Lohan has made ever since her 2007 arrest following her first DUI.  After a second DUI, three stints in rehab, a public altercation with her father, Lohan’s public image seemed irreversibly tarnished.  More importantly her personal life seemed to be getting increasingly dangerous and self-destructive. When she appeared in court, she was repeatedly chastised for dressing inappropriately, arriving late, and not taking the consequences seriously.  Family, friends, law enforcement and even dedicated fans of Lohan were getting fed up with her seemingly non-caring attitude, lack of responsibility for her actions and an overall blase attitude towards getting her life back on track.

One of the most important things that Lohan should have done initially was to take responsibility for what was going on and strive to keep the distance between her public and private life.  Her publicist repeatedly denied claims of substance abuse, claiming Lohan was doing just fine, while the tabloids were video taping her stumbling out of a night club at 4 a.m.  Instead of lying to the public to keep face, Lohan should have admitted her problems and sought to deal with them privately. While it can be unimaginably difficult to deal with personal issues as a celebrity, there are those celebrities who are able to be famous without having their lives splashed across a tabloid.

Lohan also needed to do the little things to show that she truly wanted to repair her image, as she claimed in an interview with Extra magazine last year.  Little things like dressing professionally and being prompt instead of showing up an hour late to a court hearing wearing six inch heels and a low cut blouse.  Platform Magazine also cites Lindsay’s tendency to fall back on her past successes without looking forward to future projects for motivation.

Lindsay Lohan has experienced the extreme pitfalls that come with being a celebrity and there have been many public relations lessons to learn from observing her media history.  The good news for Lohan is that things are looking up; she has almost completed her mandatory hours working the Los Angeles County Morgue,  she is planning on hosting Saturday Night live and she is also slated to portray Elizabeth Taylor in her biopic.  Hopefully Lohan has learned from her past and will strive to be a responsible and more private celebrity in the future.

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